Australian writer/director Richard Bullock directs long-form film and commercial projects. His experience working inside and outside the agency environment on global campaigns for Adidas, Sony, Omega, Motorola, The Climate Reality Project, amongst others gives him a unique capability to bring unchartered projects to life. As Executive Creative Director and Partner of 180 Amsterdam, Richard led the agency to unprecedented worldwide success, while simultaneously developing his documentary film and photography skills. In 2009, he became a full time writer/director. One of his most unique talents is directing projects in remote and sometimes difficult locations – with particular focus on uniting commerce with social causes. He has shot films about climate change around the world, eye surgery in Mongolia, heart disease in Rwanda and plastic surgery in South Africa. His long form films have run on the National Geographic Channel, Eurosport and the BBC, and his commercial directing projects include Google, Gatorade, Qantas, Ikea, Asics, Lotterywest, OPSM and Mastercard (Rugby World Cup).